- Duration : 4 Years
Eligibility : 10+2 in any discipline with minimum 50% marks
Location : Delhi NCR (West), Mumbai
Validation: Nottingham Trent University, UK
Certification: Media & Entertainment Skill Council (MESC)The four-year UG course in Fashion Media Communication trains students and provides them with skills required for communicating fashion through various media formats such as journalism (print, electronic or new media), events and promotions (public relations and advertising).
The students study Elements and Principles of Fashion Design, Fashion Value Chain, Product Categories, Fashion Weeks, e-Fashion Retail and Trend Forecasts to promote fashion and lifestyle brands. Editing and writing for different formats such as print, broadcast and digital are also a core element of this course. The students also get exposure to areas such as visual merchandising, styling, graphic design, display and exhibit design, advertising, public relations and creative writing.
The course hones creativity, innovation and judgment along with intellectual acumen to formulate, develop and communicate conceptual arguments rooted in the context of fashion promotion.